F'd Ad Fridays: Now with more Jordache than you can shake your ass at

I don't know if any of the rest of you clicked on the 1980 Jordache jeans spot that popped up as a reco after playing their '70s ad embedded in a previous post. I just now did:



Jordache was know in the '70s for being focussed on how tight they were on the bum.

Which is fine with adults. But translating the slogan and the ass shots to a classroom full of kids? And their teacher?

Times sure have changed. Although in the interest of full disclosure, I had myself a pair of those things on my prepubescent butt within a year after this ad was made.

Have a great weekend, all.

Gap Kids sells sequined hooker shorts to tween and teen girls

PR Twitterer @woodlandalyssa shared a link to this item, from the Gap USA online catalogue:

Available only in sizes 12, 14 and 16, these "Sequined Party Shorts" have just a 2.5" inseam, putting them close to the realm of booty shorts.

Is this yet another horrible example of the fashion industry oversexualizing young girls?

Gap customers seem to think so. From the site comments:

Click to enlarge and read.

Cue the social media outrage in 3... 2...