Showing posts with label wine. Show all posts
Showing posts with label wine. Show all posts

Monday, November 28, 2011

In Lorem Ipsum Veritas

This French wine has been Greeked... in Latin.

Vince shared this hilarious labelling gaffe. (via)

It's about as meaningful as any of the puffery they put on those things — "Hints of chocolate, ripe plums, tobacco and barnyard..."

Tuesday, August 16, 2011

If You Want Brand Over-Extension (You've Got It)

Highway to Hell Cabernet Sauvignon, Hells Bells Sauvignon Blanc and You Shook Me All Night Long Muscat. Seriously?




Oh, God...

BBC reports that AC/DC is launching its own range of Australian wines, to be sold in Woolworths stores across the country starting Thursday.

It's been a long time since Bon Scott drank himself to death in the back of a car. In the 21st century, AC/DC is a brand as the aging rockers continue to perform heavily-merchandised world tours. So from a business perspective, the wines are just one more way to appeal to the band's base of settled-down baby boomers and gen-Xers. But is it just a touch too much?

The AC/DC brand won't be hurt, in the long run, because it has so much established power. But it's still disappointing to see such a cynical move into the middlebrow.

(Plus, where's the "Whole Lotta Rosé"?)


Tuesday, April 19, 2011

55 Creative Wine Labels

Wine labels are important sources of information for consumers since they tell the type and origin of the wine. The label is often the only resource a buyer has for evaluating the wine before purchasing it. Certain information is ordinarily included in the wine label, such as the country of origin, quality, type of wine, alcoholic degree, producer, bottler, or importer.



Below you’ll find a collection of 55 Creative Wine Labels to inspire you.



A Bourgogne wine bottle packaging project





"Caballero" Wine Branding





Wine labels





Phoenix Wines





Casa Mariol wine collection





Wine labels for QBL





divino wine :: Identity and Packaging





Wine "Bstrd"





HINT - Wine packaging





Arrepiado Wine





Changing Lanes Wine





All in One Chardonnay





Shiraz Red Wine





Regalis Wine





Kastritsi Wine





Kral Sofrasi Wine





MCR Wine





Elu and Virtu Wines





Lazarus Wine





Bulgarica Wine





Shefa Young Wine





Solitaire Wine





Cabernet Nouveau Wine





Amritta Wine





Reggina Estate





Colier Wine





CareMore Invitation Wine





Segreto Wine





Mayrah Wine





Plum Sake





The Tentacle Wine





Backyard Wine





Sommelier Wine





Neige Ice Ciders





Ice Wine





Urban Influence Wine





BRND WGN Christmas Wine





Marisco Vineyards Wine





Vin Malbec Wine





The Wine Society





Rousse Rose Wine





Rethink Table Wine





Nocturnalis Wine





Tierra Earth Wine





MagPie Wine





Organ Studio Wine





Bonefire Wine





Buddy Mulled Wine





The Executive Wine





Moet and Chandon Wine





Longitude Wines





Diwine Wine





Burn Cottage Wine





Mas Romani Wine





Helderberg Wine