In this case, the art direction is nice, but I don't find the concept particularly awesome. And I'm a guy who really likes sausage. (Not penis, actual sausage—just to be clear.) Thinking about the random bits of beast that get ground into neat intestinal packages is not my idea of an appetizing mental image. I guess Taxi missed that famous Otto von Bismarck quote, "Laws are like sausages. It's better not to see them being made."
What I do like is the "all natural - no preservatives" angle. They would do well to talk about the provenance of their meat and their processing people as well, since foodborne illness scares are on top of everyone's minds. As I like to say, "If you're going to put a man's sausage in your mouth, you ought to be able to look him in the eye." (Once again: sausage, not penis.)
Ironically, as well, Wurst features two vegetarian sausages on its menu (PDF). So they haven't quite take it to this extreme:
Now, here's where they lose me. The apple, I thought, was the symbol of sin. (The sin of knowing too much, that is.) So if eating meat is a sin, why is she trying to tempt me into sinning? Or is she trying to tempt me into eating fruits and vegetables instead? But isn't vegetarianism, in that context, the sin?
Furthermore, the punishment for giving in to temptation was being kicked out of the garden, being ashamed of our nudity, and having to kill animals to survive (and to appease Yaweh). If you've ever actually read the damn Bible, you'd know that the OT God hates veggies—only blood will slake his thirst. And Adam and Eve only covered up with leaves after they felt shame.
I am so confused by this ad. And I only went to Sunday School. Imagine how confusing this must have been for poor Angela, who PETA describes as a "devout Christian".
Ah, there. They got rid of the confusing leaves. That's a little better. At least it puts us in a pre-sin context where there is nothing shameful about being as God made us (give or take a few hair extensions). But that apple is still confusing me. Are you trying to tempt me to sin? (I mean, beyond the hazard of committing Onanism.) Or is she trying to tempt me away from sin... with sin? And is the apple meaty sin, or fruity salvation? Help!
