Now there's an Axe ad that gets straight to the point

If you can't laugh at yourself, you lose at life. I'm glad to see some of the Axe marketers doing something stupid and lighthearted.

Via the Portuguese Axe Facebook page. Thanks to Armando for sharing.

F'd Ad Fridays: How would you advertise skateboard wheels to teenage boys?

Oh! Oh! I know. With porn?

Or maybe a little racist lesploitation? (I just made up this word today.)

Or perhaps a bad pun or two?

And some trash talk.

Thanks for turning me on to this brand, Steve Hall. It's just awful.

You can see the rest of the ads here.

F'd Ad Fridays: Winababy

Not much to see here. It's just the latest publicity stunt by Ottawa radio station HOT 89.9.

It's still in the teaser stage (I spotted this yesterday) but the copy on their web site already has me groaning:

Be listening to The Morning Hot Tub with Mauler, Rush, Jenni and Josie at 7:15am to find out what we've CONCEIVED!

It may RATTLE the city!

We're still in the INFANT stages of planning...

Ok, just listen Monday Morning.

This is going to be SPECIAL!

Any guesses on the contest theme? A free sample of DJ semen? An all-expenses-paid trip to a secret cloning lab? Human trafficking?