Showing posts with label Creativity. Show all posts
Showing posts with label Creativity. Show all posts

Tuesday, November 1, 2011

Sex and Design

Animal NY just turned me on to made me aware of a blog called "Sex and Design". Under the tagline of "WHERE IMPULSE AND ARTICULATION MEET" it explores the sensual side of creativity.

This is its self-promo campaign from Halloween:





And they added this behind-the-scenes:


Sex + Design x Halloween 2011 from Colin M Day on Vimeo.


Reminds me of those weird fashion videos I keep covering. Yeah, it's pretentious, but the blog seems like a cool collection of art and design projects. Count me in.

Wednesday, September 14, 2011

Creatives write the best passive-aggressive fake memos

In this case, it's a Disney animator who objected to the renaming of the 80's less-than-epic cartoon "The Great Mouse Detective" from its more evocative working title "Basil of Baker Street".

I can just imagine the executive decision coming down:

"'Basil of Baker Street'? Nobody is going to care about that! What about 'The Mouse Detective?'"

"Not epic enough. This is Disney. We make timeless animated classics."

"Okay then... 'The Great Mouse Detective'!"

"Brilliant! Inform the scribblers."

Click to enlarge.

Here's the full backstory, via Letters of Note:

When, in early-1986, Disney executives decided to change the title of their upcoming animated feature from 'Basil of Baker Street' to the less ambiguous 'The Great Mouse Detective', its production team were less than pleased. One animator in particular, Ed Gombert, harnessed his displeasure to comical effect by creating, and circulating, the following: a fake memo purportedly from then-head of department, Peter Schneider, in which he announced the retroactive renaming of Disney's entire back catalogue, bar The Aristocats, in a similarly bland style.

It was a hit, and in fact such was its popularity that the memo soon reached a very unimpressed Jeff Katzenberg, then-CEO of Disney, who, after questioning an entirely innocent Schneider, tried and failed to uncover the identity of the memo's creator. To make matters worse, a copy then found its way to the LA Times.

To Disney's dismay the movie's name was suddenly on everyone's lips, albeit for the wrong reasons.

Monday, August 29, 2011

Australian reality show invites admen to solve impossible briefs

Why don't we have a show this cool in North America?

Australia's The Gruen Transfer has a segment called "The Pitch" in which it asks viewers to suggest objectives for "impossible" creative briefs via social media, which real admen and adwomen then have to pitch spec creative on.



This episode, in which Australians were asked to support a ban on vulgar language, was pretty fucking hilarious. (Wear headphones if you don't work in an unashamedly vulgar ad agency office.)



You can just leave the playlist going to see other briefs. I just love how this show not only entertains, but educates viewers on how ads are conceived, and how different two good solutions to one problem can be.

CBC, I hope you are reading this.